About the brand
Based in Copenhagen, FRAMA is a multi-disciplinary brand encompassing furniture, lifestyle objects, self care, and fragrances that encourage mindful living.
With an emphasis on natural materials and uncompromising quality, FRAMA’s work celebrates craftsmanship, resulting in a timeless and honest aesthetic.
Amenity collection
Frama’s amenities program is designed to elevate the guest experience through thoughtfully crafted personal care products that reflect a balance of design, functionality, and natural sensibility. Rooted in a Scandinavian approach to simplicity and wellness, each amenity—whether shampoo, conditioner, body wash, or lotion—is formulated with high-quality, plantbased ingredients and presented in minimalist, reusable packaging.
